Design for These Times

download A Film with Me in It movie Over the Hedge movie download Last night I went to IDEO for the book release party for CEO Tim Brown’s book, Change by Design голова болит секс

. Tim gave a reprise of his TED speech. What struck me as I listened was how hopeful I felt. I’ve been dedicating a lot of thought to the strange chaotic time of change we’re experiencing right now and wondering how we’ll find our way through it (and when we do, what’s on the other side). Tim’s perspective is that design thinking, the kind of non-linear, problem-solving thinking perfected by designers, is going to be key. He pointed out that much of what one reads and hears about the big debates of the moment–healthcare, water, the environment, poverty–is nothing more than debate about which of the existing choices is best. As he points out, designers drive towards solutions that don’t yet exist. That seemed to me a better skill set for unprecedented times. I look forward to reading more and incorporating some of Tim’s experience into my own problem-solving exercises.

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